Even after doing domain name investing for 20 years, I cant get hit with a new issue and thus learn something daily, even now.
“SOLD Dangerous.com”, hit my email last week. Oh no. I’ve just sold Dangerous.com for $49. This was a reply to my for sale thread at Namepros. So now someone thinks they have bought Dangerous.com and I’ve gotta explain my way out if it. Did I list it wrong, did I forget a second word. How could this happen? I had listed a group of 300+ names on Namepros, a popular forum for domainers. Was my membership at risk? I don’t want to be seen as taking back a for sale offer.
Well at least I learned something new. I’ll tell y’all a story. First where this fits in this blog.
Part of this blog will be to slowly post about domaining and domain investing, updating most of the information from a book I wrote in 2008. Ill slowly update each chapter in a series of blog posts. This isn’t the official post on selling names at Namepros, but it will touch on a few points.
Domain Investing Book – How to Sell Domains
How to Sell Domain Names – Selling on Forums and Communities.
I had posted a list of domains for sale at Namepros.com, similar to this one. Each month I do some wholesale business selling to other domain name investors at $29-99. To do that I post a thread in the “domain for sale” section. There is a large community at Namepros. Most investors have a login, even if from years ago. I can list names with fixed price or make offer. Buyers can post SOLD, claiming the name with the time stamp on their reply, and then they follow up with payment and the seller transfers. No fees to seller, clear timestamps determine who was first to claim the name. Pure action.
Back in 2003 this was the way I grew my first portfolio, buying from other domainers and other forum members. There is no cost to sellers and a strict set of rules governs listings. Moderators keep an eye out for scams and scammers. You can offer as a buy it now, or make offer or run an auction. Namepros has 30-40 other threads for discussion, community groups, appraisals. Namepros is free to join at the basic level.
Back in the day I clicked to “follow this thread” the Domains for Sale thread, guaranteeing I would receive notice of a new sale right away. I knew that any name or in a list of names, the gap between the best name or names on the list, and the average name could be substantial. Since the BIN thread wasn’t an auction with 5 minutes extensions, its look, evaluate, and mark sold and the name is yours. Now it may mean 40-50 emails a day now, but its a strategy that could payoff.
Ok back to Dangerous.com. I don’t own the name, but got a posted sold on my thread. Someone thought they had bought dangerous.com, for $49. What did I do? How did I make a mistake. I don’t own Dangerous.com
I had put about 450 names for sale at their wholesale price. Now for my type of 1-4k retail names, wholesale doesn’t mean an “I’ve decided to sell and could let it go for $1200.” Its blowout, closeout. I have learned how to price names to sell. For me I need to mark it down to the price where I would re-buy it. Its gotta hurt a bit to find the liquidity to actually sell a name.
Since I am a full-time domainer, I need to create liquidity in any month where retail sales didn’t pay the bills. Sales strategies that work in scale like listing names on marketplaces, or even doing auctions, take time. How do you as a domainer sell names soon? We as an industry don’t have many options. I am covering these in a series of posts about what to do now in your domain Portfolio. We all think the way to create money is to buy, if I could just buy and flip. Read more here.
Some of the options to sell names quickly are selling on forums and communities, offering steals and deals to past inquirers and selling on newsletters (like the Dn.biz newsletter Chris runs .. I know shameless plug). Selling on forums means following he rules and being good for the listings you post. So I don’t want to put my membership at risk. How am I going to explain selling Dangerous.com.
Over the years it seems, companies can make mistakes, but when individual domainers mess-up, its full accountability. We can’t rely on a terms of service. One thing that keeps me hopeful about our industry are the times companies do make a mistake, and a domainer benefits, and they don’t take a name back, they stay accountable. I notice that and give them great credit. So for me I don’t want to have to apologize.
So can I rely on an error? an Opps? Probably. But how did it happen? I know I didn’t list Dangerous.com in the thread. Maybe I can learn something. So first I searched the thread, ( I use CTRL F when looking in a webpage – and couldn’t find dangerous.com). On these sales threads I also list the godaddy estimate of valuation, surely I didn’t have any names with the appraisal of Dangerous.com – above $25,000
Now I have to reply to a buyer who thinks they bought for $49. I scanned the list of names for sale, and didn’t see it. And if it was on the list someone surely in the 50-100 views the post received in the first hour would have claimed it. Hmmmm. The mystery continues.
But I did have perigoso.com for sale at $49. Its “dangerous” in Spanish. So I thought the buyer was just kidding when they posted sold, and used the English translation. You buy a domain on these threads by posting “sold”. Then the seller confirms the sale and sets up payment (paypal, escrow, crypto, jelly beans) and delivery, usually a push or providing codes.
However, many buyers don’t want to post sold and the name of the domain in .com. This may leave a nugget of information on the web for a future buyer to see the ridiculously low price paid for the name. So maybe this buyer want to communicate they were buying perigoso.com, in a tricky way. Usually an easy solve here is to post the name without the “.”.
When selling on Namepros.com, your word is honored that you will buy. Traders get points and rating to identify bad traders. I don’t want a negative trader rating.
Also, as a seller after a name is claimed, I take it off the thread or erase the exact name and replace with *****.com. SOLD to show other bidders that were looking at that name it was there, and sold. Buyers usually then edit their post to take the name off. Helps everyone. So I emailed the buyer and sent payment info.
So when logging back in i saw the chrome popup asking me to translate the page?
Now translate is great when viewing websites in other languages. I have always thought the .com would exclude any domain names. But in this case the google chrome plug-in translated my listing and made it look like perigoso.com was actually dangerous.com.
In this case the buyer had an “auto-translate” option turn on. For them, only the left of the dot perigoso in the domain name was translated, and the name showed up to them as dangerous.com. If I saw that, yes i would buy. I had one other person then see their post about sold – dangerous.com and they offered to buy if the first one didn’t….. pretty brave. Lol.
I am not sure if this auto translation has any other implications beyond listing names for sale. Its possible if your translating a foreign language site you may see some names translated to English. So keep an eye out. Be Careful. Ten Cuidado.
And consider selling or buying names on Namepros.com I’ll have a how to guide up soon here on DN.BIZ. The most important factor in determining price is the motivation of the seller. At Namepros you may have sellers, especially in the buy it now section who are already pricing names to sell. No bots, and you can claim and post sold and tie up a name you like. Happy Hunting.