The latest acronym from the B2B, B2C line is now Direct to Consumer, or Direct to Customer (D2C). Its everything in the startup world with millennials.
To compare it with dating, assume your going on a date with your customer. Keep it between the two of you, Threes a Crowd.
You need to connect with your customers directly? To advertise, To deliver. To build a relationship. Your goal with your website strategy should be; Can you build the systems to attract, engage and deliver your own value proposition to clients and customers? And can you do it alone?
… Read the rest
So right off, lets be clear, I am biased. I sell and write about premium domains. But I think a reasonable guideline is needed. I think operators and investors of internet or e-commerce businesses should spend up to 10% of one years sales, or if a startup at least 10% of your friends and family round, on a good domain name.
Why? Because you save so much money operating a online business, but now where will you spend the savings? If you apply the same saving money emphasis to your image, brand, internet address and first impression – you hamstring … Read the rest
Deceased Domain Name Owner
So I know this isn’t the best topics to think about, but a recent sale of a premium name from a domainer who had passed away reminded me of my own estate planning for my names and issues around managing domains when the owner or contact passes away. I thought I would share with you some background, and my thoughts and recommendations.
Ill do this article in three parts, for our three types of viewers and readers. First I’ll cover domain ownership issues for every domain owner, or manager. Then I’ll cover what i think would … Read the rest
Before you even start, sell a name right now.
Ok so this step may sound easy because it doesn’t involve contacting the public, its detailed oriented and it lets you go over your lists and see all the cool domain names you own. After about 5 minutes you will be so convinced you are a gazillionaire, you’ll never do steps 2-10.
So if your serious about selling, even before you do step 1, look at your soon to delete names, those in grace period that are about to go. Find one and type it into Twitter, Google and Facebook and … Read the rest
Godaddy Available Domain Names now show $99 a Year. Brilliant!
(Note this doesn’t happen all the time, but it did twice this morning for me)
So when you search for a single domain name, Godaddy will now show its available, and only $99 a year. Includes website and email. Brilliant. This is what people want.
They get a fully protected domain name, email and a website. Boom, done!!
I think it will take about 30 days for everyone else to jump on board. This takes all the hard decision making out of the equation. Domain names have always … Read the rest
So why another industry blog and why am I writing again. Well you will see more than just a blog on DN.BIZ, i’ll be producing content in quite a few formats, but as to the blog, thanks for coming in. Why.. you ask?
I think we under-serve the general public on information about domain names, maybe on purpose.
Because I think we can do a better job maximizing the value of domain names for the whole industry.
Because of the generally nice feedback and appreciation I receive at shows and in messages and phone calls about my time on Domain … Read the rest
Managing your domain name. First in a series.
Do you know the key dates and time periods in owning your domain name?
Here is the domain name governing body ICANN’s chart to show you some key times.
So here we go from Left to Right..
Availability. Domain names aren’t like addresses, or phone numbers or store merchandise, where a list of them is made available for sale. Or as with the post office, numbers are approved and assigned to properties. Any combination of 63 numbers and letters and (-)’s – for some a dash, for some a hyphen; can be … Read the rest
Anyone else getting pinged hundred of times a day. So whats the best strategy” Go private, put a fake number?
So with my cell phone, if im on a call, especially a skype call, any incoming call puts me on hold. Sure i can probably fix that, but what about these calls.
I’m getting repeated spam calls to build a website. Not a big deal if you just registered one site, but if your a domain name investor and buy 100’s per month, thats a lot of calls. Same robo dialer, one after an other. Think you can answer it … Read the rest