Why are Domain Names Important?

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Why are Domain Names Important?

The only connection for your content that you truly own and control is on your domain name. And, it works for everyone globally.  All your content on search engines, social networks or apps and free email is shared – owned by others – under terms and conditions you may never understand.  Its important to own a domain name to hold your digital content.

So why do I constantly talk about these special assets called domain names?

Because as the most recognized part of a URL, or Universal Resource Locator, your domain name gives you the … Read the rest

ccTLD Wednesdays – History and Updates

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The most well known top level domains, .com and .net and .org have made up an outside percentage of domain resales, and attention in the domain space.   The “new” top level domains (nGTLDS) continue to come online and draw attention; and grow and shrink; launch and fail.  There is another category of top level domains we cover at DN.BIZ, Country Code Top Level Domains (cctlds).

Making up 45% of total domain name registrations in the latest Verisign Quarterly report, cctlds might deserve a place on your holdings as a company or investor. Many of the global players in the … Read the rest

False Leads and Contact Form Inquiries

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Efty recently upgraded to a Zapier integration which seems to help using other apps.  I am not much of a stay up all night reading the self-service manual on the other apps but the google drive use Morgan Linton highlighted sounds simple. I used to use the trafficZ download inquiries to csv feature years ago and it helped to organize and follow-up.

So thanks Efty, downloading leads to google drive.. might be helpful or sort out fake or foreign spam type contacts. Unless I need to play poker or other distractions.

But the inquiries are good for my self-esteem. So … Read the rest

Threes a Crowd. D2C and Domain Names.

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The latest acronym from the B2B, B2C line is now Direct to Consumer, or Direct to Customer (D2C).  Its everything in the startup world with millennials.
To compare it with dating, assume your going on a date with your customer. Keep it between the two of you, Threes a Crowd.

You need to connect with your customers directly? To advertise, To deliver. To build a relationship.  Your goal with your website strategy should be; Can you build the systems to attract, engage and deliver your own value proposition to clients and customers? And can you do it alone?

DNS and

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E-Commerce Tips – How Much to Spend on a Domain Name

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So right off, lets be clear,  I am biased. I sell and write about premium domains. But I think a reasonable guideline is needed.   I think operators and investors of internet or e-commerce businesses should spend up to 10% of one years sales, or if a startup at least 10% of your friends and family round, on a good domain name.

Why? Because you save so much money operating a online business, but now where will you spend the savings? If you apply the same saving money emphasis to your image, brand, internet address and first impression – you hamstring … Read the rest

Domainers Portfolios after Passing Away

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Deceased Domain Name Owner

So I know this isn’t the best topics to think about, but a recent sale of a premium name from a domainer who had passed away reminded me of my own estate planning for my names and issues around managing domains when the owner or contact passes away.  I thought I would share with you some background, and my thoughts and recommendations.

Ill do this article in three parts, for our three types of viewers and readers. First I’ll cover domain ownership issues for every domain owner, or manager. Then I’ll cover what i think would … Read the rest

Gamechanger – Domains Now Show $99 a Year at Godaddy … Brilliant!

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Godaddy Available Domain Names now show $99 a Year. Brilliant!

Brilliant !

(Note this doesn’t happen all the time, but it did twice this morning for me)

So when you search for a single domain name, Godaddy will now show its available, and only $99 a year. Includes website and email.  Brilliant. This is what people want.

They get a fully protected domain name, email and a website. Boom, done!!

I think it will take about 30 days for everyone else to jump on board.  This takes all the hard decision making out of the equation. Domain names have always … Read the rest

Welcome to the DN.BIZ Blog

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So why another industry blog and why am I writing again.  Well you will see more than just a blog on DN.BIZ, i’ll be producing content in quite a few formats, but as to the blog, thanks for coming in. Why.. you ask?

I think we under-serve the general public on information about domain names, maybe on purpose.

Because I think we can do a better job maximizing the value of domain names for the whole industry.

Because of the generally nice feedback and appreciation I receive at shows and in messages and phone calls about my time on Domain … Read the rest

Domain Name Life Cycle – Availability

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Managing your domain name. First in a series.

Do you know the key dates and time periods in owning your domain name?

Here is the domain name governing body ICANN’s chart to show you some key times.

So here we go from Left to Right..

Availability.  Domain names aren’t like addresses, or phone numbers or store merchandise, where a list of them is made available for sale. Or as with the post office, numbers are approved and assigned to properties.   Any combination of 63 numbers and letters and (-)’s – for some a dash, for some a hyphen; can be … Read the rest